Newgrove Blog

In a world overflowing with data, businesses can easily feel overwhelmed. Yet, it’s not just about having more information – it’s about structuring that data with Location Intelligence so it leads to meaningful insights.

These days where convenience and accessibility reign supreme, the location of a brand’s outlets can make or break its success. We explore this trend and how location data plays a pivotal role in these expansion strategies.

In the dynamic Health and Fitness industry, competition is fierce. Gyms, fitness centres, and leisure clubs are continually seeking ways to stand out and attract more members.

At the heart of Location Intelligence lies the ability to dissect geographic data into hierarchical layers, like peeling back the layers of an onion. Each layer represents a unique facet of our society.

Social media can be utterly consuming, but for a business, understanding the nuances of social sentiment is crucial. It offers a unique opportunity to tap into the collective voice of local communities, assess brand perception and spot emerging trends to find the perfect premises.

If you’re contemplating business expansion in 2024, here are five essential tips to consider.

A view from Newgrove into patterns of homeworking based on the 2021 Census.

Mapping and understanding deprivation across England and Wales using data from the 2021 Census.