Customer Insight and Location Planning Resources

Providing you with valuable content and thought provoking insights on how Location Intelligence is empowering businesses

Newgrove infographic image

Realise your data’s full value using Location Intelligence by gaining deep insights into the behaviour, lifestyle and affluence of your customers. See how Newgrove empowers your business, click on the image to view the infographic.

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Radar is a powerful three tier segmentation system built on a multi-dimensional set of variables. This brochure details all the Lifestage and Wealth Categories and Groups. Click on the image to view the brochure.

Segmentation infographic

Maximise your chances of reaching your audience using geodemographic segmentation, as it allows you to target smaller, similar consumer groups based on lifestyle, wealth and location. Click on the image to view the infographic.

7 Steps for Choosing the Right Location cover image

Growing a company is an exciting time. And if you’re ready to expand, finding the optimum location for your new site is a high priority. But what makes a good business location? Click on the image to view the eguide.