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How Greggs supercharged its location strategy

How Greggs supercharged its location strategy

by website@newgrove.com | Aug 14, 2020 | Blog Articles

Bakery chain Greggs has twice as many UK locations as Starbucks, and this is no accident. The company has a unique...
The power of a ‘lookalike’ location for site planning

The power of a ‘lookalike’ location for site planning

by website@newgrove.com | Jul 2, 2020 | Blog Articles

Location intelligence is best known as a way of analysing the performance of existing sites, and using that analysis...
Plan your 2021 business strategy with location intelligence

Plan your 2021 business strategy with location intelligence

by website@newgrove.com | Jun 5, 2020 | Blog Articles

The beginning of a brand-new decade is the perfect time to reassess your business strategy and future-proof your...
How Burger King stole McDonald’s customers with geofencing

How Burger King stole McDonald’s customers with geofencing

by website@newgrove.com | May 21, 2020 | Blog Articles

If there’s one brand that epitomises the benefits of location intelligence and geofencing, it’s Burger...
How to leverage location intelligence for Facebook Ads

How to leverage location intelligence for Facebook Ads

by website@newgrove.com | May 7, 2020 | Blog Articles

Facebook is well-known amongst marketers as the world’s leading platform for creating highly targeted...
Personalising banking with location intelligence

Personalising banking with location intelligence

by website@newgrove.com | Apr 23, 2020 | Blog Articles

It’s no secret that location has become increasingly critical to the banking sector, as the old model of an...
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Recent Posts

  • Footfall Analytics: What Is It and How It Can Help Your Business?
  • The Power of Footfall Data: The Key to Understanding Your Brand’s Reach
  • A Christmas Carol of Location Intelligence – Lessons from the Past, Present and Future
  • Turning Data into Insight: The Role of Location Intelligence in Smarter Decision Making
  • From Taco Bell to EV Charging Points: How Location Data is Shaping the Way for Successful Brands 

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