What’s My Ideal Location

Finding a location for a coffee shop that has good footfall － consisting of people in a rush, with money to spare －is...

Streamlining Marcomms in Retail Through Location Analytics

How can location analytics help communication strategies? Businesses face an important challenge when it comes to...

Delivering the most relevant promotional offers to consumers is the constant challenge marketers face in retaining and...

Discussions surrounding social media often emphasise its ability to reach a worldwide audience with a single click,...

Location has always been a key consideration for retailers but with the changing habits and demands of today’s...

If you want to target a specific audience, it is useful to find out where they are. If your starting point is a...