Forecasting Revenue in The Betting Industry Using Location Analytics

In an age of online and mobile betting, there’s nonetheless a place for the physical betting shop. The...

The Importance of a Single Customer View

Traditionally a sale was viewed as one single transaction, beginning and ending at the point of sale. Increasingly,...

New developments in technology have improved companies’ knowledge of their customers and target market. By exploiting...

We remember and manage everything better if we label, tag, summarise and group data to create better perspectives....

Customers with queries or complaints want acknowledgement and reassurance, and, even more so, remedying action....

Whether dealing with company sales staff or franchisees, territory management is a sensitive and challenging task....