Boost Customer Acquisition with Data-Driven Decisions
Are your marketing campaigns generating real results?
In today’s competitive fitness industry, attracting and retaining members requires more than offering great facilities and classes — it demands a deep understanding of your customers and making strategic, data-driven decisions to drive member acquisition.
Location intelligence is a must for your fitness business to boost your membership. By identifying your audiences on a map, their travel patterns and your competitor landscape you can shape your marketing strategies to be more efficient.
Explore our resources below to discover how Periscope® helps you to micro-segment your customers and hyper target your campaigns by location.
Make the Most of Your Advertising Budget
Whether it’s targeting workers on busy commuter routes, shoppers in town centres or tourists at popular attractions, by analysing data from foot traffic patterns and consumer behaviour, it’s possible to identify high impact locations for Out-of-Home (OOH) campaigns with pinpoint accuracy.
Location Intelligence is a critical element to the success of outdoor advertising especially when it comes to site selection.
Read our blog which outlines five ways to make the most of your advertising budget using Periscope®.
Find and Target Your Ideal Audience
Understanding where your audience is located and how to target them effectively is more crucial than ever.
Built on the latest lifestyle and demographic data, Radar provides a rich, comprehensive, multi-dimensional set of variables enabling your business to create valuable insights that will enhance customer profiling.
Watch our video and discover how to find and target new members.
Your Effective Customer Acquisition Tool
Location Intelligence offers powerful insights to help you analyse and compare member demographics, implement effective competitor analysis and apply targeted marketing.
Periscope® is our easy-to-use location based and spatial analytics tool that supports your data-driven decisions elevating your member acquisition and retention strategies and overall gym performance.
This deeper knowledge of your target audience is vital for growth and sustainability. Download our datasheet to learn more.
Location data is your secret sauce if you want to stay ahead. So don’t miss out on the opportunities to gain a better understanding of local market demographics and elevate your membership marketing with Location Intelligence.
Book a Periscope® demonstration and let us show you how to boost customer acquisition through data-driven decisions.