Newgrove Blog

The shift from brick-and-mortar stores to e-commerce channels has left many business owners wondering why location matters in the digital age.  For consumers in particular, it makes little difference whether the products they order come from Chester or China. However,...

With the high street on the wane, retailers must think carefully about multi-channel retail opportunities if they’re to remain competitive.    In this article, we’ll provide you with insight into how to create a successful multi-channel strategy to ensure your...

Geospatial data visualisation sounds complex, but it's the only way for companies to derive valuable insights from huge, location-specific datasets.  Essentially, these techniques enable raw figures to be plotted in a manner that's easy to interpret using a digital...

Location intelligence tells you much more than just where to position your gyms; you can even create a personalised training programme for individual members using these insights.  In this article, we’ll give you an overview of some of the factors you should calculate...

Identifying the most profitable location for betting shops can be challenging and costly.  You have to take account of a huge range of factors and metrics in order to understand the lay of the land, and the elements that motivate your prospective customer base. ...

Deciding when is the right time to sell a pub is never an easy decision.  As a nation, we have attached a certain nostalgia-factor to our watering holes. After all, they make up a sizeable chunk of the oldest businesses in the country, and often become the heart of...

Address verification is vitally important for companies looking to gain a competitive advantage in the digital age.  Without knowing precisely where customers are based, you may inadvertently cause customers to become frustrated with your service, miss sales...

Understanding geocoding and its applications for businesses will enable you to optimise your insight gathering, marketing and location planning processes.  In this article, we will introduce you to the key concepts of geocoding and technology required to utilise it....

Define the services your bank branches should offer and optimise them for local markets using advanced yet intuitive location intelligence software.  In this article, we will introduce you to some of the simple ways you can use data already integrated into Periscope®...

Optimising rental rates is key to operating successfully as a property manager; that much is a given.  However, figuring out how to gain a true competitive advantage in an increasingly congested marketplace is not nearly as obvious.  In this article, we'll explain how...

Location intelligence for supermarkets is more important than it's ever been.  With supermarket chains facing pressures and challenges from a variety of different sources, this software can really make the difference when it comes to maintaining profitability.  Here,...

Like the industry itself, location intelligence for fashion is moving fast.  When you attribute locations to the types of data you already collect, you open up a whole new world of insights that can drive profitability.  However, you need to establish a method and...